About Us

We are a leading global entertainment licensing firm. We specialize in the ideation and procurement of celebrity talent.  The expert level of music supervision and licensing along with the delivery of other copyrighted properties for use in brands’ advertising, public relations efforts, special events, and promotional campaigns. We’ve successfully negotiated over 1,000 contracts for our clients. Our efforts have resulted in time and cost efficiencies, comprehensive contracts driving industry best practices and measureable cost savings (cost avoidance) in the range of 25 – 35% compared to our industry competitors.

We represent dozens of Fortune 500 companies and brands, either directly or through their agencies. Our experience serving every industry including automotive, beverage, food, pharmaceutical, retail, and software gives us a broad and thorough understanding of each client’s business and needs. Additionally our creative insight and access into popular culture and its music, influencers, subject matter experts, and celebrity talent (drawn from film, television, sports, and fashion) has contributed to some of the most memorable campaigns worldwide.

Creative License has offices in New York, Mumbai, Milan, and São Paulo. We are independent, not beholden to the undue influences of any holding company or talent agencies. We answer only to you and your brand.

But...

What is different about Creative License?  The answer to that is the strategy.  The strategy is a story some professional colleague of yours already knows.  It makes a compelling difference, and you will resonate.

Invite us to tell you the story!